Fetola from the start

Fetola is a multifaceted business that uses its multiple sub-brands, programmes and partnerships to nurture the growth and sustainability of businesses and entrepreneurs in Africa.

With a proven track record of building lasting businesses that grow the economy, create inclusive wealth and generate jobs, Fetola is the perfect partner for SMEs and funders looking to make an impact for generations to come.

Fetola from the start

Fetola is a multifaceted business that uses its multiple sub-brands, programmes and partnerships to nurture the growth and sustainability of businesses and entrepreneurs in Africa.

With a proven track-record of building lasting businesses that grow the economy, create inclusive wealth and generate jobs, Fetola is the perfect partner for SMEs and funders looking to make an impact for generations to come.

A fearless business journey to inspire millions more

Catherine Wijnberg began Fetola in 2006 with a vision to contribute to the transformation of the South African economy by growing the small business sector. 16 years later, Fetola continues to do that and much, much more.

The Fetola Team

Catherine Wijnberg

CEO & Director

Catherine champions our Fetola Vision!

Anton Ressel

STRATEGIC HEAD: SME SUPPORT

Anton champions our Mentors and Business Development.

Grant Prince

SME Portfolio Manager

Focused on growing businesses by getting them ready for investments and opening opportunities through market access.

Lou-Anne Marshall

Head of Commercial

Lou-Anne champions all things Operations!

See more

Join our team

If you want to be part of the Fetola Magic and would like to join us in delivering impactful solutions that build sustainable businesses and create jobs nationwide, then check out our careers page and apply today!

Great mentors make great leaders

Lusito Khumalo

Small business development, value chain analysis, market access

Puseletso Modimogale

Transformational Life Coach, Business Mentor, and Executive Coach

Enrico Cupido

Market Development, Leadership Development, Strategy Formulation

Dineo Molokoane

Mentoring, Transformation, Growth Mindset Development
SD Awards

Improve your Supplier Development with us

Since 2017, Fetola has been recognising and rewarding the industry leaders in Supplier Development.

Start your own Fetola

Partner with us to start your own Fetola franchise

With different scorecards, topical webinars and a multitude of other resources you’ll not only be able to get an accurate measurement of the health of your business, but also access to tools and insights that can help improve it.

Our Partners

Old friends and new collaborators

By partnering with innovative companies and organisations that share our vision we’ve been able to multiply our impact.