Fetola from the start

Fetola is a multifaceted small business development agency that uses its multiple sub-brands, programmes and partnerships to nurture the growth and sustainability of businesses and entrepreneurs in Africa.

With a proven track record of building lasting businesses that grow the economy, create inclusive wealth and generate jobs, Fetola is the perfect partner for SMEs,  impact investors or small business ecosystem stakeholders looking to make an impact for generations to come.

Fetola from the start

Fetola is a multifaceted business that uses its multiple sub-brands, programmes and partnerships to nurture the growth and sustainability of businesses and entrepreneurs in Africa.

With a proven track-record of building lasting businesses that grow the economy, create inclusive wealth and generate jobs, Fetola is the perfect partner for SMEs and funders looking to make an impact for generations to come.

A fearless business journey to inspire millions more

Catherine Wijnberg began Fetola in 2006 with a vision to contribute to the transformation of the South African economy by growing the small business sector. Nearly two decades later, Fetola continues to do that and much, much more.

Catherine is a thought leader, sought-after speaker and advocate for building small business ecosystems that are sustainable, successful and create inclusive wealth. Her weekly greeting provides tips to unlock the power of fearless leadership and inspiration for both business and life.

The Fetola Team

Catherine Wijnberg

CEO & Director

Catherine champions our Fetola Vision!

Anton Ressel

STRATEGIC HEAD: SME SUPPORT

Anton champions our Mentors and Business Development.

Grant Prince

Head of Investments

Focused on growing businesses by getting them ready for investments and opening opportunities through market access.

Lou-Anne Marshall

Head of Commercial

Lou-Anne champions all things Operations!

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Join our team

If you want to be part of the Fetola Magic and would like to join us in delivering impactful solutions that build sustainable businesses and create jobs nationwide, then check out our careers page and apply today!

Great mentors make great leaders

Fetola has a team of 56 mentors nationwide who work with each of our entrepreneurs on the accelerator programmes guiding the SMEs on their path of transformation and growth.

Richard Bean

Enterprise and Supplier Development, Business assessments and diagnostics

Lawrence Muzame

Operational and strategic thinking , Management , Negotiations and Leadership skills

Tukisang Senne

Social Development, Governance, Advocacy, Networking

Bongani Radebe

Business Owner and Trainer

Do you need a mentor?

Be the first to hear when our next accelerator programme opens.

Interested in joining our mentor team?

Register your interest here via our careers portal and we will match you to any future roles.

Do you need a mentor?

Be the first to hear when our next accelerator programme opens.

Interested in joining our mentor team?

Register your interest here via our careers portal and we will match you to any future roles.

Transform your business

With different scorecards, topical webinars and a multitude of other resources you’ll not only be able to get an accurate measurement of the health of your business, but also access to tools and insights that can help improve it.

Our Partners

Old friends and new collaborators

By partnering with innovative companies and organisations that share our vision we’ve been able to multiply our impact.