FREE WEBINAR
Improving your access to markets
What it takes to secure market opportunities and sustain them over time
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Improving your access to markets
In South Africa, access can be a struggle. Whether it’s access to buyers, contracts, partners, or formal markets, many businesses work for years just to get a foot in the door. But experience shows that access alone doesn’t lead to growth and in many cases, it doesn’t last.
This webinar explores both sides of the access challenge: what it takes to secure access, and what’s required to manage, protect, and keep it once you’re in. We’ll unpack the expectations that often go unstated, the behaviours that quietly erode trust, and the systems businesses need to operate consistently and reliably inside formal environments.
If you’re preparing for bigger opportunities or are already inside a system that feels difficult to sustain, this session will help you understand how access really works and how to turn it into something long-lasting.
Event Details
What to expect:
- RGain a clearer understanding of what decision-makers expect
- RLearn why businesses often lose access without a clear “no” and how to avoid it
- RUnderstand the role of consistency, communication, and systems in sustaining opportunities
- RWalk away with practical insight you can apply to strengthen how your business operates inside formal environments
Who should attend:
- REntrepreneurs and business owners trying to access buyers, contracts, or formal markets
- RBusinesses that have secured opportunities but are struggling to maintain momentum or trust
- RFounders preparing to enter more structured, competitive environments
- RMSMEs operating in retail, procurement, services, sustainability, or partnership-driven markets
- RBDS alumni looking to strengthen how they operate once access is granted
About our host
Janique Simrie is the Market Access Manager at Fetola. She has extensive experience in entrepreneurial development and MSME support. She has been building strong expertise in mentorship, programme incubation, and business development. Her passions involve driving impact through skills development and supporting emerging entrepreneurs in South Africa’s MSME ecosystem.
About our guest
Sipamandla Manqele is a founder, coach, and non-executive board member with over a decade of experience building FMCG businesses from inception to market growth. Having co-founded and led ventures across food, beverages, agribusiness, and social impact, her work is grounded in lived founder experience. She supports entrepreneurs with business model clarity, commercial decision-making, and leadership development, particularly those transitioning from early traction to structured growth. In her board roles, she contributes to governance and strategic oversight, with a focus on sustainability and founder-centred support systems.
About our guest
Ramohapi Motaung is a seasoned HR Practitioner with over 20 years of experience in Corporate, Public and Consulting sectors. He has served in various HR roles in organisations like the NHRBRC, Rustenburg Local Municipality, TN Molefe Group, Stand Your Truth and Walena Africa Capital. His consulting experience spans over 15 years in the private and public sector, participating and spearheading over 40 projects during this period.
Upcoming Events
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