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Get your product ready for retail buyers
How to turn a great resource-smart product into a market-ready business
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Get your product ready for retail buyers
Creating a product that reduces waste, reuses materials or keeps resources in circulation is a powerful start. But to access larger retail and procurement opportunities, circular businesses must also demonstrate that they can deliver consistently, profitably and at the required scale. Buyers need confidence in your product quality, pricing, production capacity, material supply, compliance and ability to support your environmental claims.
This practical webinar will explore how circular fashion and lifestyle businesses can become ready for larger markets without losing the purpose behind their products. The conversation will unpack what buyers look for, the gaps that commonly hold circular businesses back and how entrepreneurs can present both a credible impact story and a strong commercial case.
Event Details
Who should attend:
- RCircular fashion, clothing, footwear and accessories businesses
- RDesigners and manufacturers working with recycled, repurposed or responsibly sourced materials
- RProduct-based businesses actively transitioning towards circularity
- RRetailers, buyers and organisations supporting circular MSMEs
- REnterprise development practitioners and organisations supporting growing MSMEs
What you will learn
- RWhat retail buyers look for in a circular product and supplier
- RWhy pricing, quality and production consistency matter
- RHow to scale while protecting the circular value of your product
- RWhat to prepare before approaching a retailer or procurement partner
- RHow to communicate circularity as a clear commercial advantage
About our host
Isabel du Toit is the Deputy Head of Programmes at Fetola and brings over a decade of experience in small business development. She leads national programme teams and initiatives that empower businesses, their communities and their environment to thrive.
About our guest
Esethu Cenga is a sustainability entrepreneur and circular fashion innovator. She co-founded Rewoven, which has diverted over 1.4 million kg of textile waste from landfill, and Future of Fashion, a non-profit building circular fashion knowledge across Africa.
About our guest
Trudy Mkansi is the founder of Ambesha Africa, a Johannesburg-based manufacturer of handcrafted cane furniture. Starting the business in 2016, she has grown it into a Gauteng-based manufacturing and repair operation employing 17 people. Ambesha supplies Builders Warehouse and sells through Makro, Leeroy Merlin, Takealot and Amazon. Trudy recently completed her MBA and is passionate about creating opportunities through entrepreneurship.
Upcoming Events
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